Generative AI for Managers: A Practical Guide to Leading with AI in Argentine SMEs

Lead your company's digital transformation with AI

This ebook is the definitive guide for managers and directors of Argentine SMEs who want to incorporate generative artificial intelligence into their daily management — without the need for technical knowledge.

What will you learn?

• What generative AI is and how it works in practical terms
• Real use cases for SMEs: marketing, customer service, operations, and more
• How to evaluate AI tools according to your company's size and industry
• Strategies for leading teams in AI adoption
• Legal and ethical considerations in the Argentine context

Format: Downloadable PDF | Language: Spanish